Portfolio:
Castle River Woodworking

Brand • Website
Sooke, BC • 2025

A warm, woodsy brand design and mini website communicates Jamie’s handmade craftsmanship that attracts high-end furniture and art collectors.

Castle River Woodworking Brand & Website by Caprina Designs

Castle River Woodworking is a boutique carpentry shop, crafting custom furniture and one-of-a-kind art pieces using locally-harvested Western Redwood Cedar.

Owner Jamie Forish wanted to make a professional first impression that matches his level of craftsmanship and attracts high-end furniture and art collectors. Collaboratively, we crafted a brand design pairing a traditional, serif font with a colour palette of warm wood tones of ebony, walnut, cedar, cherry, and maple. Using an iconic jack plane, the logo immediately communicates handmade craftsmanship and the unique, one-of-a-kind pieces that result.

Castle River Woodworking Brand Design by Caprina Designs
Castle River Woodworking Logo Design by Caprina Designs
Castle River Woodworking Icons
Castle River Woodworking Business Cards

Mini Website

A website need not be big and complex to make a big impact. It’s just important that the brand makes a professional first impression and the website offers relevant information.

The website:

  • Visually establishes the brand
  • Introduces the business and who it serves
  • Demonstrates expertise with a gallery section
  • Encourages inquiries with a contact section, including a lead-capture contact form
Castle River Woodworking Mini Website

Services Provided

  • Brand Design
  • Logo Illustration
  • Business Card Design
  • Custom Mini Website Design
  • Content Writing & Editing
  • Image Selection
  • Search Engine Optimization (SEO)
  • Managed Website Hosting

Photography: Client
Launched: May 2025

*Clear *Cohesive *Creative *Collaborative *Custom *Consistent *Connected *Converting